When you are setting up your blog to promote your book, you know the basic rule is to keep that audience. If the wrong audience lands on your blog, no matter what you do, no matter how many search words or feeds or tags you have, it's not going to make a bit of difference to them because they are there for content. You might have lured them in with your
search words or your feeds or your tags, but if it's not the place they
want to be, they're going to be history.
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What I am about to propose to you is a strategy that works. You can
become your own PR consultant without spending mega-bucks to get the job done. All it takes is a little common knowledge of what it takes to become a best-selling author.
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I have found that there are a lot of authors who underestimate the power of the press release. And, if they do utilize this wonderful (and FREE in most cases) way to promote
their books or eBooks and make the mistake of placing their press release
on only one or two press release web sites, they are making a huge
mistake.
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Many writers balk at even attempting to play publisher, but if they only
knew that it’s not as hard as they think it is, plus they keep to keep all the profits, I feel that more people would realize that self-publishing ebooks is not only a profitable venture, but they are really simple to promote as long as you take a no-nonsense guerilla approach to marketing.
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Interview with Dorothy Thompson, Author, Publicist and Relationship Expert by Mayra Calvani at American Chronicle
Interview with Dorothy Thompson, Author, Publicist and Relationship Expert by Mayra Calvani at Blogcritics
Talking virtual book tours with Dorothy Thompson at Bookseller Chick
Dorothy Thompson - Home Business E-marketing Specialist…Part 1
Interview with Dorothy Thompson, Author, Publicist and Relationship Expert by Mayra Calvani at Dark Phantom Review
Interview with Cheryl Malandrinos, eMarketing Expert and Tour Coordinator with Pump Up Your Book Promotion at Marketing for Fun & Profit. Cheryl discusses the Muse for Children program.
THE ENCHANTED SELF AUDIO MAGAZINE
Interview with Cheryl Malandrinos, eMarketing Expert and Tour Coordinator with Pump Up Your Book Promotion at The Enchanted Self Audio Magazine.
